The final numbers are in, and Saint John’s attendance
dropped by over 500 fans per game for the second straight season.
The Sea Dogs averaged 3,423 fans per game during the
2013-14 season, the lowest average in team history. Despite the dip, the Dogs
were ranked fifth overall in Quebec Major Junior Hockey League attendance
behind Quebec, Halifax, Moncton, and Rimouski.
Strangely enough, it’s the second straight season that
the Sea Dogs’ attendance dropped by exactly 569 fans per game, meaning the club averaged
1,138 less fans per game this year than it did in 2011-12. Given the state of
the on-ice product it’s not a huge surprise but, still, it is a fairly big drop
in a two-year span.
Here’s a look at Saint John’s year-by-year attendance
numbers and where they ranked in the league.
| Season | Total | Average |
| 2005-06 | 156,694 | 4,477 (4th) |
| 2006-07 | 134,354 | 3,839 (6th) |
| 2007-08 | 139,214 | 3,978 (5th) |
| 2008-09 | 133,613 | 3,930 (5th) |
| 2009-10 | 140,779 | 4,141 (4th) |
| 2010-11 | 152,237 | 4,478 (4th) |
| 2011-12 | 155,060 | 4,561 (3rd) |
| 2012-13 | 135,732 | 3,992 (4th) |
| 2013-14 | 116,380 | 3,423 (5th) |
The largest crowd at Harbour Station this season was
5,824. The smallest was 2,467.
Hopefully, with the team expected to improve next season,
the attendance improves as well. Personally, I think the in-house game day
experience could use an overhaul. Is it still one of the best in the
league? Yup, it is. But even the best experiences need to change and evolve
over time. I bet most season ticket holders
could tell you word-for-word what the game day host will say at certain points
at each home game. The time has come to shake things up.
Titan Nation has a great chart showing which teams saw attendance increases and decreases in the QMJHL this season.